How Glik’s Increased Conversion Rate for Fashion Shoppers

Glik’s is a fashion-focused Shopify store offering apparel, footwear, and accessories. We helped improve their shopping experience to convert more visitors into customers.

Featured case study

  • Client: Glik’s
  • Industry: Fashion & Apparel (Shopify)
  • Use case: Fashion Ecommerce CRO & Conversion Growth
Fashion ecommerce product page optimization — Glik’s lifestyle and storefront

The challenge

Glik’s was attracting fashion shoppers but faced:

  • Large product catalog causing decision fatigue
  • Low mobile conversion rate
  • Weak product page clarity
  • High bounce rate on collection pages

Despite strong brand awareness, conversions were underperforming.

The Solution

We implemented a structured CRO strategy:

  • Optimized collection page UX and filters

  • Improved product page layout and trust signals

  • Added urgency elements and social proof

  • Enhanced mobile navigation and speed

  • Introduced A/B testing on PLP, PDP, and cart templates

The results

Key outcomes:

  • +26% increase in conversion rate

  • +19% increase in mobile conversions

  • +14% increase in average order value

  • +22% reduction in bounce rate

Result: Stronger fashion ecommerce performance without increasing paid spend.

More Shopify Growth Case Studies

Explore how structured Shopify CRO work lifts conversion rate, checkout completion, and revenue per visitor across product pages and the full funnel.

AltrRoot mushroom supplement product

AltrRoot

Wellness and adaptogenic supplements — CRO focused on clarity, trust, and mobile.

Result: +29% conversion rate

InnoSupps Shopify store product display

InnoSupps

DTC supplements — product pages, checkout, and funnel optimization.

Result: +32% conversion rate

Lead generation website optimization — Supaphoto brand and digitization services

Supaphoto

WordPress lead generation — messaging, CTAs, and mobile UX.

Result: +41% lead conversions

Decorative background pattern

Fashion Shopify CRO we focus on: clearer collections, stronger PDPs, and higher conversion from the traffic you already have.

  • Collection UX, filtering, and merchandising that reduce decision fatigue
  • PDP clarity, sizing, and trust signals tailored for apparel & footwear
  • Mobile navigation, speed, and sticky CTAs for on-the-go shoppers
  • Social proof, urgency, and promotions that lift AOV responsibly
  • Testing and analytics across PLP, PDP, cart, and checkout
Shopify CRO

Stop Losing Revenue From Your Existing Traffic

Get a clear CRO roadmap and discover how to increase conversions, AOV, and revenue — without increasing ad spend.